Launched in 2008, the NAFF It Project is the world’s first project market that focuses exclusively on genre films. In discovering projects and providing production support, It Project creates new trends within the film industry and acts as a networking hub for the people engaged in the Asian film industry.
The fast-growing OTT services expand their impacts on the film and TV content ecosystem. Since 2021, the NAFF It Project has accepted not only feature films but also series projects, keeping pace with the trends of a rapidly changing film and media industry.
Directors and producers selected for NAFF It Project will get the opportunity to have 1:1 business meetings with film industry professionals from around the world to discuss co-production, attract investment and find distribution. The selected best projects will also be nominated for cash production support and post-production support awards. A jury of Korean and international experts will conduct individual meetings with the directors and producers of the selected projects to determine the winner.